John A. DeMato | Visual Storytelling Expert | Branding, Event, Book Photos
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Visual Authority Insights

John DeMato shares insights on Visual Authority, perception, and the hidden friction that shapes expert evaluation before the conversation begins. These articles help speakers, authors, consultants, founders, and public-facing leaders understand how visual signal influences trust, positioning, and decision velocity.

[INTERVIEW] What are the types of photos to help promote author books?

 

What are the types of photos to help promote author books?

 
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Hint - it doesn’t always involve the author’s face :)

 

In this video, I chat with Jyotsna Ramachandran of Happy Self Publishing about the impact of virtual photography and book photos for author's marketing promotion across their online presence.

With regard to virtual photography, we chat about how authors with communities can leverage these images to draw more attention to their business and brand.

Also, while using photo examples from my website, we talk about the importance of different print book images as well as the digital option, too.

You can watch the video here:

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