John A. DeMato | Visual Storytelling Expert | Branding, Event, Book Photos
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Visual Authority Insights

John DeMato shares insights on Visual Authority, perception, and the hidden friction that shapes expert evaluation before the conversation begins. These articles help speakers, authors, consultants, founders, and public-facing leaders understand how visual signal influences trust, positioning, and decision velocity.

[VIDEO] What are the types of photos that you need in your content portfolio?

 

What are the types of photos that you need in your content portfolio?

 
NYC Branded lifestyle portrait speaker author trainer PHIL Jones thinking to himself in hotel lobby
 

“Come with me” and “look at me.”

 

When it comes to creating an image content portfolio that will resonate with those you serve, it's essential that you leverage a wide variety of image content to captivate and keep your audience's attention.

You need lifestyle portraits and headshots that create an emotional connection with those you serve.

How do you do that?

You need to offer them a balance between images that create a "look at me" vibe and a "come with me" vibe. What the hell does that mean?

Well, I talk more about it in the following video.

(If your browser is not displaying the video, watch it here.)

Turning to you…

What are your takeaways from watching this video?

Any questions or insights pop up that you’d like to discuss and share? Hey, that’s what the comment section is for, folks, :)

Share it there and let’s chat about it!

PS - If you’d like to learn more about persuasive visual storytelling, sign up for my blog so you will have every new article sent directly to your inbox - why waste time on commuting, right? :)

John DeMato#yeahabsolutely, #sharemagicalideas, speakerlife, speakerprof, #persuasivevisualstorytellingComment