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John DeMato Blog

John DeMato, The Visual Storytelling Strategist, offers insights beyond basic visuals for experts who speak, coach, train, consult and write books. Discover how strategic visual storytelling brings more clients, higher fees, and unlocks new opportunities. Look like you're worth every penny you charge.

[PODCAST] Expensive mistakes that people make - HOW to create a brand identity

 

Phil and I have been working together for years, and we've spent countless hours talking about visual storytelling—there just weren’t any microphones around.

That’s why I was excited when he asked me to have this conversation on The Exactly Show.

In this episode, we dive into more than just photography.

We explore life, leadership, and the power of visuals to tell authentic stories. I also share my journey from video to photography and the intentional process behind creating images that leave a lasting impact. Whether you're a speaker, coach, or content creator, this episode will help you elevate your visual storytelling game.

Key takeaways from the episode:

  • The art of visual storytelling and how it can transform your personal brand.

  • How I transitioned from a career in video to photography and the lessons I learned along the way.

  • Crafting authentic images that reflect your true self and leave a lasting impression.

  • How speakers, coaches, and content creators can use visuals to convey their story more effectively.

Check out the full interview here:

(If the video doesn’t pop up, here is the direct link to the interview)