Visual Authority Insights

When delivering a speech, do you think about the photographer in the room and how to position yourself better on stage to create better photos? This article addresses why you should never do that again.

When it comes to an Expert business owner’s image portfolio, they may think some of the photos are repetitive and unnecessary, but their design team thinks they’re GOLD. More on that in this article.

When you look at your image content portfolio, do you feel like you’ve set yourself up for success in 2022? Not sure? This article will help guide your decision by asking questions that will lead you to an answer.

What is on the horizon for you in 2022?

When it comes to developing your expertise, there ain’t no mountain top moment, folks. In this article, I talk about how an experience in grad school taught me to always strive for better.

NYC Persuasive Visual Storytelling Blog | Who knew that a simple password choice would reflect much more than my ignorance at using one code for every website. More on that in this article.

NYC Persuasive Visual Storytelling Blog | If your photographer behind the camera has a look that might read as anger or frustration, don’t mind them - they’re just in the zone. This article lays out some of the many variables they are considering when taking your pictures during a lifestyle portrait session.

When was the last time you looked at your speaker kit images? Been that long, huh? Well, this article points out the importance of keeping them up-to-date and shares the types of photos that need to be included.

Can you envision having a drink with your photographer? It might seem like a superfluous question, but this article explains the importance behind this yes/no question.

Ever been driven to the point that you wanted to email a client when you’re pissed off? This article talks about how to stop yourself in your tracks before you “hot send” that message.

Some expert business owners couldn’t bare to think of posting a photo without heavy editing. This article challenges those folks to rethink the way they approach retouching.

During your lifestyle portrait session, you’ll come across photos with a wide variety of facial expressions, including some where you don’t look so happy. This article talks about why those photos need to stay in your portfolio.

Do you have a list of experts and colleagues that you follow online, consume their content, and never let them know it? This article talks about why you need to stop hiding in the shadows and let your presence be known.

Think that a digital file of your book cover is enough to support your marketing launch? Read this article and you'll think again.

While sharing aspects of who you are and how you serve in your online content is essential, this article suggests another way to create immediate value through your social posts, articles and videos.

NYC Persuasive Visual Storytelling Blog | This article talks about how a quote from Jim Knight’s book, Leadership That Rocks, resonates with me on a personal level today in a way that would’ve never been possible in the past.

What do photographing eggs and keynotes have in common? In this article, I talk about how shooting food prep enhances my abilities behind the camera for my client work.

If every photo in your image portfolio captures you looking directly into the camera, you’re doing it wrong. This article explains why.