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John DeMato Blog

Hi! I'm John. In my blog, I share insights that help Speakers and Expert-based Business Owners create an emotional connection with their audiences through persuasive visual storytelling.

[VIDEO] Let's talk about the "picture is worth a thousand words" thing

 

I have a problem with the “picture is worth a thousand words” saying

 
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Why? Cause it’s only half the story you need to tell.

 

Once upon a time, I was the type of photographer who would post a photo online and leave the caption completely blank. 

Why?

I was under the impression that the photo can speak for itself.

Right?

Wrong!

Especially when it comes to the image content that you leverage to promote your speaker/trainer-based business and brand.

What’s the big deal? 

Well, I talk more in depth about why this is a monumental error in strategy during a recent online presentation:

 

(If your browser isn’t displaying the video, you can watch it here.)

What was your biggest takeaway from this clip? Any questions come up for you? D you agree or disagree with the opinion I shared here?

Please share your thoughts in the comment section below.

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