John DeMato - NYC Branded Lifestyle Portrait Photographer

NYC Branded Lifestyle Photographer - Blog

NYC Branded Lifestyle Portrait Photography Blog | Hi, I'm John DeMato, and I collaborate with thought leaders to create powerful, purposeful and authentic images. This is my blog where I talk all about the magic behind the portraits we create.

"John DeMato is the MASTER of unleashing your superpowers..."


"John DeMato is the MASTER of unleashing your superpowers..."

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Quite a humbling statement - thank you, Lou Diamond, :)


I have the privilege and honor of working with some of the most amazing AF people in the whole wide world. 

One of those amazing folks is speaker, author, consultant and podcaster extraordinaire, Lou Diamond. 

I met Lou through our mutual affiliation with the National Speakers Association.

When I first started sponsoring the NYC chapter meetings in June 2018, Lou was one of the first people within the organization to befriend me. 

He offered advice and council, as well as hired me to cover a couple of his client events.

I also had an opportunity to be a guest on his podcast. 

When Lou decided that he wanted to update his image content library in order to update his social profiles and podcast marketing images, he gave me a call and we got to work. 

We conducted a pre-session strategy call where I unearthed some interesting wrinkles and nuances to the way he works and brainstorms ideas. 

We also figured out where we were shooting, what he was going to wear, what types of props he needed to bring and what personal and professional lifestyle activities we would capture him performing.

After several hours of me pointing a camera in his face non-stop, we ended up with a mountain of compelling image content that he can use for all of his image content needs for the next year and beyond.

Lou was kind enough to share his experiences in this video:

To check out some more work that I captured with Lou, I posted them to my website client gallery.

If you’re curious to learn more about the why, what and how behind the importance of branded lifestyle portraits like the ones I captured with Lou, I invite you to subscribe to my blog where I share a wide variety of insights and strategies into getting the most out of your next branded lifestyle portrait session. 

If you want to skip the reading and get to work with me on strategizing your own branded lifestyle portrait session, let’s get at it!
Schedule a call with me to see if we’re a fit to work together, and we’ll take it from there!