John DeMato, The Visual Storytelling Strategist, offers insights beyond basic visuals for experts who speak, coach, train, consult and write books. Discover how strategic visual storytelling brings more clients, higher fees, and unlocks new opportunities. Look like you're worth every penny you charge.
In this article, I share the experience of being in a speaker mastermind and how that not only offered me a chance to deliver magic, but also a rare peek behind the curtain to learn more about the business decisions behind the people I serve.
Read MoreImagine the thrill of nabbing discounted tech on Black Friday. The following article reveals an intriguing analogy between this shopping spectacle and crafting high-quality image content for promoting oneself as an expert online.
Read MoreWhen you host on a multi-day conference, do you include other activities besides the presentations and breakout sessions? If so, the following article points out the importance of capturing those moments in order to enhance your overall visual storytelling.
Read MoreThis article stresses the importance of capturing candid, live event photos of the sponsor areas during an event. These images not only benefit the event organizer, but also the sponsors themselves. Learn more here.
Read MoreIn this article, I share the importance of working with a team that inspires you to create even more magic from behind the camera.
Read MoreDiversifying your visual assets is key, especially if you're an expert who does keynotes, trains and facilitates masterminds. Dive into this article to discover why having distinctive images for each facet of your work is crucial, and how this rich visual tapestry can powerfully convey your multifaceted impact.
Read MoreCapturing the essence of a speaker goes beyond just wide, medium, and close-up shots. Dive into the transformative power of live event photography that truly tells the story from the stage in this article.
Read MoreIs it a good idea to use an AI headshot as a professional keynote speaker? In this article, one speaker’s opinion is shared…and, spoiler alert, it’s not a positive one for the technology.
Read MoreThis article shares the experience that speaker, author and leadership team coach, Mike Goldman, had working with NYC-based branding and live event photographer, John DeMato, during Mike’s recent keynote delivered to the NJSHRM organization.
Read MoreIn order to climb the speaking fee ladder, your buyers need to feel a perception of value the moment they hit your website. More on that in this article.
Read MoreThis article shares the takeaway that speaker and author, Cathy Dolan-Schweitzer, felt about her live event photos taken by NYC photographer, John A DeMato, at a recent presentation in Manhattan.
Read MoreThis article shares photos from a recent Exactly What To Say Certified event facilitated by Phil M. Jones held in NYC.
Read MoreWhen you’re facilitating or attending a live event, there, oftentimes, is a photographer making the rounds capturing candid moments. In this article, I share a best practice when reacting to the camera in the room as a way to help you create better photos to share with your audience.
Read MoreAre you a part of an organization where you have a chance to get up and speak in front of members while there’s a photographer in the room covering the meeting? If so, the following article shares tips to keep in mind before you’re handed the microphone and your time to shine has arrived.
Read MoreIn this article, diversity, equity and inclusion expert, Jess Pettitt, shares her experience of working with John DeMato during her hybrid keynote and breakout work with Southwest Airlines.
Read MoreI know you’re a speaker, but you don't need to speak in every photo you share. This article shares the value of leveraging photos where you’re listening, taking notes, and not talking.
Read MoreWhile capturing photos for a recurring, multi-day event may seem, on the surface, as a boring way to make a living as a photographer, in this article, I talk about why every shoot presents unique, interesting and exciting elements to it.
Read MoreDo you invest in creating branded swag items that you sell or share with your clients? The following article shares why you should also invest in creating compelling photographs of those items, too.
Read MoreWhat is the value of investing in photos for your live event? In this article, I talk about ways that offer you additional value beyond that of simply leveraging them for your own marketing materials.
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